Lukas Resheske – New Email Masters
Can You Write A Simple Email?
If So, You May Never Have To Worry About Your Job Or Livelihood Ever Again
Instead, you’ll be in high demand by thousands of big businesses with deep pockets, ready to pay you for your skills as an Email Copywriter.
Business owners are paying freelance copywriters rates between $20-$200 per email. And if you learn a few simple but powerful tricks, you can join them immediately…no degree needed, no license needed, and not even needing a website, prior experience, or special talent.
These are big claims, I know. But I’ve seen it happen over and over and over.
Take Lachie Kuchel, a student of my programs. He’s just 18 years old, and when he started my program, he knew absolutely nothing about email, marketing, or copywriting.
By the end of this program, he had:
- Paid off the full cost of the tuition in just 3 weeks
- Got 3 clients and one repeat client
- Sent 6 emails that already earned his clients money!
I’m showing you testimonials early for one reason:
Your biggest objection to doing a program with me is going to be some form of
“Is this real?”
“Does it work”,
and ‘Will it work for me?”
The answer to all three of those questions is YES
So, with that out of the way, I’d like to take you on a quick journey. There’s important information you need to know about Email Marketing and Email Copywriting if you’re going to make this a lucrative career.
A Global Shift In Marketing
It didn’t take the 2020 crisis for people to realize that modern business is done primarily online.
But, once everyone was stuck indoors, I think people noticed just how ubiquitous it was.
You simply cannot run a business if you’re not marketing, selling, and delivering service online.
This fact is true for ALL businesses…regardless of where they are or what they sell.
A landscaper still needs a website, a presence on Google Maps and other local directories, and quality copywriting to differentiate themselves from the other 25 landscapers in their zip code…
A cupcake bakery needs to show off their wares on social media, attract clients from outside their location, and bring repeat customers back into their store.
A large multinational conglomerate needs to send email communications to their subsidiaries and customers on product updates, new promotions, and special deals.
It’s just a fact that business needs to be conducted online.
However…
Some businesses need Social Media…others do not.
Some businesses need a fancy website…others just need something incredibly simple.
Some businesses need e-commerce platforms…others just need a way to connect with potential customers.
That means Websites, Facebook, Youtube, Instagram, Twitter, TikTok, LinkedIn, Blogging, and almost every other type of marketing online
is NOT always necessary…
Except…for Email.
Email is the one constant. Email is literally everywhere and you cannot escape it if you are going to be present online.
You need an email to receive login information, passwords, and user information.
You need an email to buy products online.
You need an email to set up a social media account.
You need a business email address if you’re working at a job OR if you run your own business.
You need a personal email if you want to keep work and life separate.
It is nearly impossible to exist online without an email address.
The data pans this out. As more people enter the internet, even in developing countries, the number of email addresses registered and used is growing at the same, or even higher, rates.
Ok, so what?
Here’s the interesting thing…
Even though Email is everywhere, and every single business has to use it…
AND…
Even though Email is consistently ranked as the Number 1 channel for marketing ROI for all businesses…
Most businesses are not emailing effectively…or even at all.
Many businesses are neglecting their email lists.
The businesses who aren’t are STILL in a constant battle to send valuable, interesting, and profitable emails to their list on a consistent basis.
Why?
Because email marketing takes Time, Consistency, and Special Expertise.
If you’re a small business, you don’t have time to write emails consistently…and you don’t have time to learn the correct way to manage a list, write compelling copy, or segment your lists effectively for the highest value.
So you hire someone who does.
If you’re a big business, you’re probably paying multiple people to write your emails.
Here are the full program details:
✅ The Science Of High Converting Email Marketing, where I breakdown the 2 Core Email Types and how they’re used to increase sales and retention.
This is essentially my entire email copywriting framework. How to write them, when to write certain kinds, and the science behind making strategic decisions like “what should I write about”
Every business I implement this in sees their open rates double or triple and stay there over time. Their revenue obviously improves as well from this.
✅ Getting Email Copy Clients, where I show you exactly who the best clients are, how to find them online, how to approach them to start conversations, and how to close part-time or full-time monthly retainers WITHOUT hard selling.
Because Email copywriters are the “Hidden Desire” most business owners have, there’s a specific way to talk to them that unlocks this need to hire you at whatever rate you choose.
But most copywriters aren’t doing this, which means you’ll have a Blue Ocean of clients to choose from!
✅ The Gauntlet: The world’s first sales training for email copywriters.
This is a brainchild of Jex’s and mine, because we see copywriters struggle to close deals when they don’t understand sales.
So, rather than giving you a pitch script (which doesn’t work) we decided to do something better:
We’re running a sales gauntlet. You’ll apply to our private “gig”, get real feedback as if you’d sent it to a client, and we’ll critique your approach, samples, and messaging to make you a more effective email copywriter.
It’s intense, and you might not like it. But it will help you understand exactly what happens after you hit “send” on your application or “friend” on Facebook.
✅ Write for LIVE client projects and receive actual results.
IF you fully complete the program, AND you pass the Gauntlet, I will give you access to something no other course can offer:
I will run your email copy to one of the lists I manage, and you will get real-time analytics and data on your results.
If you’ve ever wondered, “how can I get results for clients if I don’t have clients?”…this is the answer.
You will have tangible data to screenshot, use in your marketing, and talk to prospects about. If you perform extremely well, you may even earn a testimonial.
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